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New Era
Active
New Era is the #1 leading global headwear brand and the licensee for MLB, NBA, NFL and other large sports brands.
How We Partnered
Situation:
Majority of equity was closely held by family; received 1st institutional capital from ACON Investments in early 2021; family sold ~50% of its remaining interests to ACON through a secondary, so ACON can prep company for future IPO
Structure:
Single-asset GP-Led investment with a 5 year term and dry powder to support continued M&A
Headquarters:
Buffalo, NY
Stage:
Active
Business Model:
Specialty Manufacturing
Sponsor:
ACON
Investment Date:
July 2022
Investment Thesis
Leading headwear brand with strong brand recognition
Resilient business with stability through cycles
Strong step function growth
Co-branded with major sports organizations
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